Grocery Server connects millions of digital shoppers to products in local retail stores every day - leading them farther down the path to purchase than any other form of advertising. Shoppers love these local connections - which makes the Grocery Server Digital Marketing Platform the most effective place for Brands and Retailers to connect with consumers as they plan their weekly meals and shopping trips. This is "Useful Advertising" (an actual consumer quote!).
Leading lifestyle, food and shopping app publishers like Allrecipes.com, MyRecipes, Taste of Home, Out of Milk and ZipList rely on Grocery Server to engage users and drive incremental revenues, giving Grocery Server an aggregate monthly network audience of over 50 Million (the largest in the industry). This is Useful Advertising at scale.
We start with the largest database of local retail products, offers and coupons in the US, fresh daily. From Apples to Zucchini, from Aldi to Walmart, we've got the products shoppers are looking for, all linked by market area to our database of over 80,000 phyical retail stores and farmer's markets.
Our semantic Shopping Engine matches products to content on popular websites and in dozens of shopping apps in real-time. This makes the content - stuff like recipes - "shoppable" while simplifying consumers' lives. Brands and Retailers can promote their products within these integrations. That's our business model.
We see millions of shopping interactions each day across our network of integrations. As a result, we're able to develop thrilling insights into consumer planning and shopping behavior - and this just gets better as we roll out our new product recommendation and automated meal planning engine.
Personal frustration with grocery shopping and meal planning leads a seasoned (grizzled?) team of marketing and technology vets to create Grocery Server. Data is liberated, mistakes are made, but it works.
To reach more consumers, Grocery Server develops an API enabling brands and publishers to integrate local offers and shopping tools directly into their websites and apps. The Grocery Server Network is born.
Wait, we need one, right? Grocery Server launches paid Brand and Retail placement on the Grocery Server Network and quickly becomes a leading Digital Shopper Marketing Platform. Meanwhile, Crystal Ball Analytics deliver amazing consumer insights.
Grocery Server was founded by a team of product marketing, retail and technology veterans. We operate sales, account management and data quality out of our North American offices, while leveraging technology and data services offshore in India and Malaysia..